Hong Kong, July 12, 2011 -- EffectMatrix Software Studio, a world-class developer of Windows and Macintosh multimedia and business software applications, today succeed to integrate Total Video Converter into Windows Explorer with context menu. The Windows context menu item was added to applications that let you simply select right click then you can convert or play video directly. Very convenient. The context menu, affectionately known as the right-click menu (largely because it"s a more obvious term), is a strange and complex beast. When utilised correctly it"s a powerful shortcut tool, all accessible from a single click of the right mouse button. The user has to tick the option "integrate into Windows Explorer" once software was ran to make the funtion become available. Users will truly take advantage of the little shortcuts built into Windows. Pricing and Availability Total Video Converter windows version now prices at $29.96. Total Video Converter mac version now prices at $29.96. One time fee for lifetime license. System Requirements: Microsoft Windows 98/2000/NT/XP/Vista/7 OS MAC OS X 10.4 or above operating system(include Mac OS X v10.5.7 Leopard and Mac OS X v10.6 Snow Leopard). Learn more or free download Total Video Converter at http://www.effectmatrix.com/download.htm About EffectMatrix EffectMatrix Software Studio is a professional provider for multimedia software applications and the related information to the international users. Since founded in Year 2002, it has been playing a more and more important role in this area. At present, there are various professional DVD, video and audio tools which are highly reputed and recommended by numerous users for the easy-use, fast-speed and powerful-function. Media Contacts: Debellis Chew, Corporate Communications EffectMatrix Software Studio. Email:market@effectmatrix.com Home page: http://www.effectmatrix.com